(01) VISUAL RESEARCH       (JULY  2023)



ZEHUT REKUMA - FINAL PROJECTThe messages ingrained in us as women are always contradictory, be modest and don’t stand out, yet be attractive and sexy. The project explores the concept of femininity and presents a series of preparatory embroidery sketches from different feminine perspectives.

Visual language
Icons design
Posters
Video


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(02) BRANDING         (FEBRUARY  2023)

HOLY CHEAT       A collaboration between the brands Last Crumb and Off court, resulted in the creation of - Holy Cheat. Our brand produces decadent cookies, which are a "cheat" - a short break from the routine, to return to it with higher motivation.

Brand identity
Packging design
Merchandise


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(03) BRANDING         (FEBRUARY  2022)

PHARMAH       Pharma is a sex product pharmacy that aims to make the best products accessible to its customers. 
The brand focuses on the feeling of pleasure and euphoria we experience during orgasm.

Brand identity
Packging design
Campaign


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(04) BRANDING              (JUNE  2022)

THE ABSURD THEATRE FESTIVAL       The Festival offers a unique theatrical experience, exploring the contrast between logic and chaos. 
The graphic language is influenced by these feelings, the goal is to make the viewer question the meaning of things, and to make him search for the hidden logic, if one exists at all.

Brand identity
Program
Merchandise


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(05) BRANDING              (JUNE  2022)



FESTIGMENT Festigment" is a unique food waste reduction festival, which will focus mainly on the correct reuse of fruits and vegetables that are about to rot or do not look good. The festival will deal with the creation of natural colors from fruits and vegetables for children and their parents.

Brand identity
Initiative development
Campaign


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(06) BOOK DESIGN       (FEBRUARY  2022)

THE DAILY AGAINST THE SUBLIME This book is a project that explores the question of beauty.  The book deals with the absolute contrast between sublime things and everyday things. The book examines our culture and how we "shape" our eye and seeks to examine whether there is an objective good taste at all.

 Editorial design
Typography
Photography


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(07) APP DESIGN            (JUNE  2022)



SUBBING APP 'Subbing' is a travel guide based on the subway lines in New York City.  The app helps plan a daily city itinerary based on the subway system.

App design
Logotype design


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MICHAL LEVY                     2025